The problem is that the promotion of the forum in the search engines very difficult to implement. This is due to technical features of these types of Internet resources, and other nuances. So the owners of the forums is very limited in the choice of instruments for the development of their resources.
What are the challenges of promoting forum
First of all you should fill that for successful search engine promotion, you must fill the online quality content. And search engines have their own idea about the quality of content that seems to be is a logical, but not always suitable for various types of resources, including forums.
Quality content is considered to be unique images and informative publication. Here it contains the main problem, because the forums usually consist of short messages, and a message is uninformative. But such messages convey the emotions of people, but it is not at all interested in search engines.
Some webmasters who are trying to promote your forum, just try to publish the whole article as a message. In the traditional formats of the forum it looks a bit strange, but it can partially solve the main problem - the lack of good texts. For the inhabitants of the forum such posts are not always interesting or useful, because people are accustomed to a lively discussion, and the article is impersonal. For search engine optimization this solution is also not very helpful in solving the main problem, because the total mass of normal messages still win such an informative publish and it is still ruining the quality and usefulness of all content in the eyes of search engines.
The only hope for the development of the forum in the search engines is behavioral factors. To the search engines highly ranked forum you need to do everything possible so that people actively participated in the development of the forum, talked all the time, regularly check the updates and so on. It is necessary to rely on real traffic.
Also remains another way. This is just a banal popularity of the resource among the users themselves. That is, to have liked the forum to themselves, without the help of search systems advertised online, was brought here by his friends and regularly visited him. It is very difficult to do, besides it will take a very long time. And so popular today are those forums that were made five or ten years ago. They have already gained popularity and has proven its credibility. And any algorithm of the search engines can not ignore this fact. As for creating new forums, it should be borne in mind that gains popularity will have to spend a lot of resources and wait a very long time to understand will gain popularity or not. Much easier to create and promote your blog, but if the idea for the forum is very good, you can try to risk.
