You will need
- - A powerful server.
- engine classifieds;
- - moderator;
- - Internet;
- - investment (optional).
Buy a catchy domain name. Add Board in various search engines - this is for fast indexing.
Add your Board to the directory boards-announcements. To do this, type in the search bar on one of the search engines (Yandex, Google, Rambler, etc.) request a "directory of boards ads". Alternately go to the first 20-30 issued to links and add your Board in the suggested directories.
On a powerful server, install the engine Board ads. Configure it on your own. Remember that the site navigation must be convenient. This will help visitors of the Board, including your potential customers, quick to learn and easily navigate through desired sections and menu items. Best make first free Board without registration, only after she unleash for the provision of certain services, set cost.
Follow all of the ads served on your Board. Ads that contain links shall be immediately removed by the moderator or filtered automatically. Remember that the more quality ads will be served, the higher the attendance, and hence search engine traffic.
If you have the opportunity to spend a certain amount on promotion, then promote the boards on popular sites. If necessary, use the paid services markups, for example, Cap. The cost of the services of these servers are available for almost everyone.
If you want to reduce costs on promotion boards, and instead of hiring a moderator, self-edit submitted ads.