A popular trading room is as follows: in the center of the room you need to put a rack or table with a height of about 50-70 cm. They are needed for calculations of the goods. Them set tables and stands for other goods height is 70-90 cm. Departing from the center at the short distance, install another rack, reminiscent of the hill, on different levels which are several types of products. For product placement, you can use the walls of the shop, where you can strengthen the shelves and racks with merchandise.Thus, all your items will be visible to the buyer from anywhere in the store. But it is not necessary to clutter the stand: the buyer must have the ability to take any product that he liked, without much difficulty.
At eye level the buyer's need to have racks for hangers. Preferred are those racks on which to hang two rows of hangers. Front of Desk you can put a mannequin on which to demonstrate the latest new product, designed for a quick sale.
At the top level you need to have large items (jackets, coats, pillows or blankets). At this point, the product will see all buyers of the store. Well at the top level to place the models to showcase the latest collection.
Buyers traditionally attracts the Central part of the store, so in the centre it is necessary to have a larger number of tradable goods. And along the walls of the shop hang large things. For example, for a children's clothing store is this location: in the center – pants, jackets, sweaters, and the walls of jackets and coats.
You should pay attention to the quantity of goods of the same species sold in your store. The most advantageous will represent up to 40 models of one kind, for example, blouses, five sizes each model. In many European stores uses this option. First post no more than 5-10 models. After the collection is gone, its remnants hang on a rack in the center, for more than a quick sale.
The experience of the Western shops will be better to position things with blocks in a single color, as buyers primarily pay attention to the color. And to provide the buyer with the opportunity to better consider the style of the model, you can put a few samples aside from the mass calculations.
For demonstration of the latest collections of clothing it is best to use the mannequins, which you need to dress up from head to toe, so that the buyer got a full understanding of the collection. Thus it is necessary to demonstrate not only clothes, but also accessories to it. Remember that the better you present the goods to the buyer, the more likely it is that you have to buy this thing.
Advice 2 : How to post a showcase
If you start your own business, you need to know some basic rules of trading and also to know some tricks for efficient use of existing resources. As a business this is sort of a staged game where the prize is your profit, to be able to perform tactically correct action is especially important. One such case is the display showcase.
Analyze your audience. Before deciding what to put in the window, determine that your product interests the buyer. And depending on your goals and do the different calculation.
If you need to sell long sticker, put it forward in the most prominent place. The price tag make it a more bright and large. What you need to sell in the first place, must be evident to the buyer.
If you have a highly profitable product you received at a low price, but was able to make a big margin on it, it is possible to be placed in the center of it, yet the subject has not lost its relevance.
Decorate the window, especially if we are talking about the outer window facing the street. As far as gray and unappealing look half-empty gray walls like Windows, not really filled with either a commodity or decor. This showcase but on the contrary it drives away visitors from your site, fighting off the desire for you to visit. Every display as a separate store - so create her image. Fill it with assortment, create a sense of wealth, insert at least ordinary themed cardboard pattern on the sides. This will show that the owner was attached to it's hand, which means he loves his job.
Always keep the window clean. Dirt, dust and other debris show a "disregard" attitude, which, of course, have a negative impact on the store.