Instruction
1
Basic elements of a well-built network sales are the choice of strategy, properly formulated purpose, loyal customers, competitive products, use of exclusive technology sales, professional staff, good service, focused on customer needs.
2
Define for yourself the goals that will be subordinate to the activities of the Department of sales. They depend on the strategic goals of your company and the policy of distribution, which it is. Typically, these include: consistent profit, satisfaction of consumer demand, gaining a certain market share, creating a positive image of your company and ensuring the competitiveness of your proposed products and technologies. This may also include managing distribution channels, customer relationships, and activities aimed at ensuring the sustainability and stability of business.
3
Calculate the resources you need to achieve these goals, this will help to ensure their rational use in the future. Develop an optimal staffing structure, calculate the required number of staff, identify skills and competencies. Build a system of recruitment, appraisal, training and motivation of staff. Declare it set and spend tuition.
4
In conjunction with the marketing Department, if he is in the company, analyze the company's competitiveness in comparison with the strongest competitors, consider opportunities to strengthen our weaknesses. On its basis, taking account of market trends, consider the plan of action that should be taken to improve the efficiency of the Department.
5
Consider the work of Department of sales of such functions of management as coordination and control. As a leader, you must always possess the most relevant information on all aspects of the work of the Department and be able to respond quickly to each process, so consider how you will feedback. Define for employees the options that will be subject to control, first of all, the scheduled of quantities in the set time frame.