Structure
Site structure is important in SEO, because the site more bulky than the wider and more complicated the functionality, the harder the users. And this is all reflected in the positions, because people are more likely to leave the resource, reducing behavioral factors. Therefore website development should start with the development of an understandable structure.
Navigation
Largely this point is linked with the preceding, because the structure and determines how you will navigate the user through the site. Therefore, we need to work in a complex, and at the same time working through the structure and navigation of your website. It should be clear that the visitor knew how to navigate and move around the pages.
Tips
This paragraph is very relevant to complex services, for example, the Internet-shops. Many items will be unfamiliar to the audience it is also advisable to explain to people how to properly fill out forms, how to do certain actions, etc. Here always come to the aid of interactive or simple text prompts, which is very easy interaction with the website.
Text content
Interesting lyrics are always relevant, but now it is not enough just to present information in the form of texts. Now it is also important to properly arrange the publication. The fact that the information environment is so rich that people just don't have time to digest all that is offered and so they simply ignore most of the information. As readers get acquainted with the publications today? First they flick through the page, and then decide whether to switch to a more detailed examination of the information or to continue the search. Therefore, it is necessary to arrange the texts so that the reader a cursory view to understand what will be discussed in the article. To do this, use headings and subheadings, bulleted lists, highlighting, and more. Also, you may arrange for articles in small paragraphs, easy to digest.
Graphic content
Today, the Internet has become very affordable, so that many users can afford not only to read texts online, but even watching streaming video. And graphic information is becoming more and more preferred. You need to use it for promotion of the websites offering along with the textual and graphical information is also in the form of pictures and even videos.
Feedback
People trust those sites that are open to the public. If you contact the owners of the site heavy, high trust, this project will not be able to earn. Therefore, it is crucial to be open, giving you the opportunity to contact the authors of the project. Also work well and these techniques, when the sponsors take an active role in public discussions in the comments or on the forums.
