Instruction
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The content of the site relevant and interesting news – is a special art. Very often, novice web-developers simply have no idea how to fill in the website information, where to start. If you are one of them, follow the proposed tips.
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About the content of the website, its content should think at the stage of development of the site. Depending on what type it is planned to create a site that will be hosted on it. Whether it's website-blog, news portal or a commercial website, designed to promote the services of any company.
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It is also advisable to draw up a detailed plan of content creation and frequency of its publications. It is easy to understand that the blog should be updated more often than a company website, but its information does not have to be rigidly structured and tied to one specific topic.
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At this stage, novice web-developers are often faced with a pressing question – where exactly to take specific information for your content. In General, the options here are many and the choice of sources depends on the topic of the site and its objectives. If you are creating a commercial resource, designed to promote services or goods of a particular company, to be its virtual representative, then, of course, not all the website information should only be obtained from representatives of the company and accurately reflect reality.
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For entertainment or news blog as a source of information you can use the many news feeds (lenta.ru, Yandex.News NEWSru.com etc.) or to translate from foreign news portals. For theme sites you can use any offline publication (books, encyclopedias, scientific journals, popular science books).
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After the development of the plan of publication of materials, you can proceed to the gradual preparation of the content, which consists in writing texts (articles) and the selection of appropriate images. Writing materials, both independently and order a professional copywriter on textual exchanges. However, it is important to remember that the main value of the information in its uniqueness. Neither people nor search engines don't like duplicate content, which can be found on many websites. Users of such sites will be ignored, and the search engines will simply remove them from extradition. So even if you use rewrite, make sure that the texts look readable and had a high percentage of uniqueness.
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If you make a website for themselves, for their own purposes, and not to order, it is preferable to focus it on topics that are interesting to you personally. First, in this exercise you will better understand, and secondly, it will be easier to update the site, because not lost interest in the creation of information. No need to chase the subjects that you personally are not interesting and in which you do not understand, no matter how commercially viable it was.
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Important role in the perception of information are images and videos. As you know, any text is read better and attracts more attention if it is accompanied by a bright picture. Photos and images you can use as your own, if you know how to photograph well, and borrowed from a variety of agencies. Photobanks or photostocks, as they are called, is a large portals that contain the entire database of quality images available for use. The pictures they may be offered for download, either free or for a small fee. What microstock should choose depends on your views and Finance. Choosing them online is very large.
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It is very important not to forget about the copyright. If you take any news or information from another website, please indicate its name and put a link. This attitude to someone else's information property always makes a good impression and enhances the reputation of the resource.
Useful advice
It is important to keep in mind not to abuse the number of links leading to external sites. For the main page, their number should not exceed 2-3, 3-5 internal, otherwise search engines may regard your site as linkopomoyku and impose lower sanctions.