The basics springa



Modern spring is a promotion in which the potential buyer is given a sample of perfume, so that he could choose and buy any perfume. All promoters involved in springa before work are pretty hard casting, the main condition which is attractive and well-groomed appearance.

The promotion of women's fragrances are for the young girls, promoting men, respectively, young men.


The main objective of the promoters springa is to familiarize the potential buyer with the benefits and advantages of products. Communication with the promoter should cause the consumer the most favorable impression of the product, as well as a desire to return to the store. In order to present the aroma, the promoter should not just speak memorized text, but also to the customer a fascinating dialogue in a relaxed manner. For this reason, from the promoter requires sociability, charisma, friendliness and competence in the field of marketing.

How to spend spring



When transferring the probe to the buyer, the promoter, the conductive spring, need to talk in detail about the advertised flavor. For this purpose you can use the legend or an interesting story about the creation of perfume. Consumer brand loyalty is significantly enhanced by unobtrusive ads, issued in the form of personal contact and a free gift from the shop.

Springy is available not only in perfume boutiques, hypermarkets or shopping centres.


In most cases, a certain perfume brand can sponsor various social events, where the promotion of fragrance using springa would be very appropriate and relevant. The attention of the audience, which will present products at such events is not distracted by other products or presentations of competing brands.

To spend quality spring, first we need to decide on a venue, consider the design of the demonstration area and ensure that on the scheduled date of the neighborhood were no other firms touting their products. If you don't have time for this, you can go to professional agencies offering a range of related marketing services.