- - start-up capital;
- - staff.
Advice 2 : How to open marketing company
Let's figure out what we need to do to open his marketing company.
Find a niche market. Future businessman will need to understand what services are popular in the modern economy, and to find the potential client (through demographic studies), who will constantly use the services of the future marketing of the company.
To plan business. In this plan to describe future goals, services, rates, financial forecast for five years forward and the advertising policy of the enterprise.
Advertising policy. At the beginning, you need to use social media to promote future services. They save money on advertising. To create an electronic page for future marketing, the company which is required to specify all providing services and positive aspects (differences from competitors) future events. The web page should be simple so that any potential client was able to quickly understand the website design.
Office space. Any marketing company need office space for meeting and signing of contracts for the provision of services to clients. It should be located near the center of the village for the convenience of customers. The office should be equipped with modern computer equipment and have furniture for easy communication with customers.
The range of services. To make a range of services that will be in demand among the population. You can provide additional services in the form of advertising or PR campaign.
To follow the trends in the marketing services market. Marketing market is booming both online and offline. In the first case, in 10 years there has been an infusion of big Finance into this sector. You need to constantly follow the fashion trends and novelties in the market. Visit various exhibitions, seminars, lectures and read additional literature.
Staff. Working staff must have high communication skills, appropriate education and have experience (preferably) in marketing field. Need to create job descriptions for each employee in which to describe all the objectives and goals of the enterprise.
The creation of the franchise. Over time, you can create a large network for the provision of marketing services. You need to create a recognizable brand and start selling franchises.