You will need
- - start-up capital;
Open his own company, selecting the most convenient form of doing business. For a small cafe , it is sufficient to register as an individual entrepreneur. After that proceed to the settlement of all administrative issues. Get permission of the fire inspection certificate and the sanitary-epidemiological service.
Join in the search and repair of the premises. Pay attention not only to the location of the future cafe and condition of the building, but all the organizational issues: sewer, electricity, garbage collection, security. The room should be in the pass-through location, e.g. business district or major shopping center. So you will be able to save much on advertising as most clients will come to you in passing because of the convenience of the location.
Pay special attention to the design of your café. It is better to develop a unified concept, referring to the services of a professional. Remember that your guests will definitely consider the situation around, so the decoration should be original and memorable. The main idea of the trim should fit into the overall concept of your institution. For example, if you decided to make a cozy cafe in retro style, buy vintage furniture, add to the design of artificially aged accessories, purchase utensils and clothes for the staff, characteristic of a particular era.
Develop menus, taking into account the positioning of your cafe. For institutions in the business center requires a lot of dishes that busy people can eat at lunch without waiting for long cooking. About 60% of the menu should be familiar and common meals. You can add the highlight, but leave it recognizable. 40% menu take on new items and constantly updated positions that will attract new guests.
Pick a good staff to work in kitchen and hall service. It is on the waiters responsible for the reputation of your institution and the mood of the guests. Conduct trainings and improve their professional level.
Be especially attentive to the quality and freshness of products. Even a single poisoning customers in your cafe can jeopardize the entire business.
Make personalized discount cards for regular customers. The discount must be at least 10%